There are lots of reasons to look forward with anticipation for ISE Live & Online which opens on 1-2 June. It will be the first physical ISE event since last February and it will be the first in-person event held this year at the Fira Barcelona Gran Vía.

Attendees can visit the Catalan Innovation Zone and the AV Experience Zone, exhibitor booths, experience live keynotes, roundtables, and presentations from the ISE Main Stage, and enjoy numerous opportunities to network and reconnect with the AV community.

Here are 10 reasons to get excited.

1. LIVE IN BARCELONA & ONLINE:
   Paving the way forward – A roadmap to success from the Main Stage
   A fascinating programme of live and digital content curated with TNW, AVIXA, CEDIA and ISE exhibitors and partners to provide you with tools to navigate out of the pandemic, mixing live action from Barcelona with the ISE Digital agenda.
   https://www.iseurope.org/main-stage-programme/
2. LIVE IN BARCELONA
   AV Experience Zone (in association with AVIXA)
   Attend Spanish-language AV integrator presentations of case studies, panel discussions, networking events, customer testimonials and talks on new trends. Here, professionals working in Retail, Corporate, Education and Hospitality will be able to discover the latest technologies and solutions provided by the AV industry.
   Spaces are limited – pre-registration required –
   http://avxzone.iseurope.org/registro.php
3. LIVE IN BARCELONA
   Catalan Innovation Zone (in association with ACCIÓ)
   ACCIÓ, an agency of the Government of Catalunya for Business Competitiveness, ishosting a dedicated zone showcasing some of the leading companies and technologies from the region.
4. LIVE IN BARCELONA
   Exhibitor Booths
   Explore the ISE show floor with exhibiting brands, including UDE, Nexmosphere, Ampio, Infinitus, West Telco, Alfalite, Barco, Equipson, ic audio, Lumotubo, Waapiti and Jetbuilt.
5. LIVE IN BARCELONA
   Spanish Language Keynote Speakers
    ‘Digital Transformation for Tech-led Business’ with Marc Vidal on 1 June. Marc is considered one of the most influential figures in Digital Economy of Spain and is a specialist in Digital Transformation and Industry 4.0.
    ‘Long Live Retail’ with Dr. Maria Callis Bañeres on 2 June. The business retail and design strategy specialist and president of the Retail Design Institute Spain will show why we need to make the move from ‘Omnichannel to Phygital Experience’. Case studies will include IKEA, Barça and MADE.
6. LIVE IN BARCELONA & ONLINE
   Reporter Roundtables
   Live-streamed to screens on the mainstage, these lively panel discussions curated by TNW include:
    1 June: ‘Marketing Tactics in an Online World’. Rebecca Roth, Social Media Specialist & Imaging Coordinator at NASA’s Goddard Space Flight Center and Genia Shipova, Chief Marketing Officer at Daily Motion talk digital marketing tactics.
    2 June: ‘What’s Your Purpose?’ Alice K. Steenland, Chief Sustainability Officer, Dassault Systèmes, is joined by other experts for this peer-to-peer knowledge exchange on how to position your brand and service in a post pandemic world.
7. LIVE IN BARCELONA & ONLINE:
   Startup Nation
   ACCIÓ is partnering with ISE and TNW to produce three Startup Nation sessions across both days on the Main Stage, highlighting upcoming Catalan entrepreneurial start-up talent from the business sectors of Smart Cities, Gaming and XR. A must see for investors…
8. LIVE IN BARCELONA
   Catalonian Audiovisual Cluster
   The local AV association will present three Main Stage sessions across the two days. On Tuesday at 10:20, ‘Big Light Shows’ will highlight work from studios including Moment Factory, Onionlab and Minoria Absoluta. Spanish-language presentations will be devoted to an update on AV technology in Spanish universities (Wednesday
   10:20), and to recent achievements in the live events sector (Wednesday 10:40).
9. LIVE IN BARCELONA & ONLINE:
   ISE Business Brokerage Service
   Available to users through the ACCIO b2match app, the B2B brokerage service scheduling tool bridges the gap by connecting individuals and companies with specific products or services. Pre-scheduled 30-minute meetings can be held either in person alongside ISE Live &
   Online Barcelona (1-2 June) or online (3- 4 June).
10. LIVE IN BARCELONA
    ISE Networking Event
    To wrap up the first day, please joins us for an in-person networking event, sponsored by ACCIO. Come and enjoy live entertainment from the Barcelona Cool Covers Band and celebrate being #BackToLive as you meet and connect with the AV community. Visitors will also be able to watch highlights from the ISE Digital event (1-2 June), which
    will be broadcast to screens on the mainstage during the two days.
    Join ISE as we look forward as an industry. Registration is free, quick, and simple – don’t miss out – reserve your ticket now:
    https://www.iseurope.org/register.php?actioncode=E7HBZV2K
    

Visit www.iseurope.org for all the latest information on COVID-19 safety protocols at the Fira de Barcelona.